Project Name
Malibu
Malibu
Clock Off
Clock Off
Clock Off
Role: Creative Excellence Manger, Bacardi
Role: Creative Content Director, Pernod Ricard
Role: Creative Content Director, Pernod Ricard
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For the second installment of Malibu's Do Whatever Tastes Good campaign, we tapped legendary overworker Brian Cox to deliver the message we all need: Clock Off.
For the second installment of Malibu's Do Whatever Tastes Good campaign, we tapped legendary overworker Brian Cox to deliver the message we all need: Clock Off.
Malibu
Clock Off
Role: Creative Content Director, Pernod Ricard
2025
For the second installment of Malibu's Do Whatever Tastes Good campaign, we tapped legendary overworker Brian Cox to deliver the message we all need: Clock Off.
Results
+7.5 pts
purchase intent, adults 21-34
+5.4 pts
top of mind awareness, primary multicultural audience
Results
+7.5 pts
purchase intent, adults 21-34
+5.4 pts
top of mind awareness, primary multicultural audience
Results
+7.5 pts
purchase intent, adults 21-34
+5.4 pts
top of mind awareness, primary multicultural audience
Credits
Agency: Wieden + Kennedy London
Creative Directors: Phillipa Beaumont, Freddy Taylor
Creatives: Brendan Madden, Spencer Llewellyn
Producers: Anna Neilson, Ross Taylor
Director: Tim Heidecker
Production: Pretty Bird
Managing Director: Emily Rudge
Director of Photography: Tom Townend
Prod Co Executive Producer: Ted Thornton
Prod Co Head of Production: Fiona Bamford-Phillips
Prod Co Producer: Jane Lloyd
Production Manager: Alex Yiaxis
Lifestyle Photographer: Lou Escobar
Product Photographer: Jack Strutz
Awards
Creative - We Believers
D&AD Pencil
D&AD Pencil
Credits
Creative - We Believers
Production - Imprint Projects
Social - Team
Agency: Wieden + Kennedy London
Creative Directors: Phillipa Beaumont, Freddy Taylor
Creatives: Brendan Madden, Spencer Llewellyn
Producers: Anna Neilson, Ross Taylor
Director: Tim Heidecker
Production: Pretty Bird
Managing Director: Emily Rudge
Director of Photography: Tom Townend
Prod Co Executive Producer: Ted Thornton
Prod Co Head of Production: Fiona Bamford-Phillips
Prod Co Producer: Jane Lloyd
Production Manager: Alex Yiaxis
Lifestyle Photographer: Lou Escobar
Product Photographer: Jack Strutz
Agency: Wieden + Kennedy London
Creative Directors: Phillipa Beaumont, Freddy Taylor
Creatives: Brendan Madden, Spencer Llewellyn
Producers: Anna Neilson, Ross Taylor
Director: Tim Heidecker
Production: Pretty Bird
Managing Director: Emily Rudge
Director of Photography: Tom Townend
Prod Co Executive Producer: Ted Thornton
Prod Co Head of Production: Fiona Bamford-Phillips
Prod Co Producer: Jane Lloyd
Production Manager: Alex Yiaxis
Lifestyle Photographer: Lou Escobar
Product Photographer: Jack Strutz
Related Projects
Malibu - Do Whatever Tastes Good
